Strategy Maps
By:Robert S. Kaplan,David P. Norton
Published on 2003-12-16 by Harvard Business Press
More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool--the |strategy map|--that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy--implementing it in a way that ensures sustained value creation--depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital. Providing a visual |aha!| for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance.
This Book was ranked at 13 by Google Books for keyword what they dont teach you at harvard business school.
Book ID of Strategy Maps's Books is LzXuXXu78e0C, Book which was written byRobert S. Kaplan,David P. Nortonhave ETAG "v+SEKdQwg5M"
Book which was published by Harvard Business Press since 2003-12-16 have ISBNs, ISBN 13 Code is 9781422163498 and ISBN 10 Code is 1422163490
Reading Mode in Text Status is true and Reading Mode in Image Status is true
Book which have "480 Pages" is Printed at BOOK under CategoryBusiness and Economics
This Book was rated by 1 Raters and have average rate at "3.0"
This eBook Maturity (Adult Book) status is NOT_MATURE
Book was written in en
eBook Version Availability Status at PDF is true and in ePub is true
Book Preview
Tidak ada komentar:
Posting Komentar